Lakeland Dairies has introduced a new range of dairy ice cream to its portfolio to meet consumer demand.

Available in vanilla, chocolate, and strawberry, the high quality ice creams are made with locally sourced, 100% fully-traceable milk and cream collected on a daily basis from the co-operative’s very own dairy herds.

Simon Muschamp, head of marketing, Lakeland Dairies, explains: “In recent years there’s been a shift in consumer attitudes and growing demand for natural products, we’ve experienced it with butter and now the focus is ice cream. We wanted to create a dairy ice cream range that pays homage to our farming heritage and supports operators who are committed to offering their customers quality dairy ice cream.”

Lakeland Dairies Dairy Ice Cream meets the new PHE 2020 guidelines on sugar reduction and is lower in calories than most ice creams on the market. The new range is available in 6 x 4 litre cases.