McVitie’s is thrilled to unveil its latest innovation – Club Layers Orange. Building on the heritage of one of McVitie’s most iconic brands, this new creation delivers the same satisfying chunkiness you know and love, now with layers of crunchy wafer, vibrant, orange-flavoured cream, and a smooth milk chocolate coating.
This isn’t just another chocolate bar – it’s a versatile, single-serve snack designed to boost sales and delight customers across multiple occasions:
• Grab & Go: Perfect for on-the-move snacking, offering convenience without compromising on taste.
• Work & Study: A sweet pick-me-up for busy professionals or students – ideal between meetings, with lunch, or during study breaks.
• Social Moments: A modern upgrade to traditional treats, great with a hot drink, shared with friends, or savoured solo.
• Drive Footfall & Sales: Already a retail success, Club Layers Orange is gaining momentum in out-of-home channels, increasing spend per head through incremental sales.
