With the current surge of no shows endangering hospitality’s fragile recovery, telecoms innovators One to Call to Call may just have the answer. Recent independent consumer insight commissioned by the company has highlighted that 74% of consumers would be more likely to respond to a personal telephone message from the owner or manager than a standard text message to confirm or cancel their booking.*
Chris Smith Founder of One Call to All had this to say: “Just imagine Tom Kerridge or Paul Ainsworth (who have both hit the headlines recently due to their experience with no shows) calling with a message to welcome you to their restaurant and a polite request to let them know if you can’t make it for any reason, delivered from the heart. As the insight bears out, for most it’s certainly far more compelling than a text, as crucially it offers that personal connection. Plus, with the ability for guests to confirm or cancel when the call is live, or through a supporting SMS text send, it covers all bases.”
The solution itself is simple to set-up in minutes and can help hospitality operators reach 1,000’s of guests in one go by sending a personal voice call and text message out to a database of numbers exported from operators’ existing booking systems. It can also help them contact those on waiting lists as and when spaces become available at short notice, rather than have staff spending valuable time ringing round.
To help operators bounce back from Covid, One Call to All is offering a FREE trial for hospitality businesses who register here before end of August. With the debate rumbling on around booking deposits and the need to keep consumers on-side, Chris went on to comment “Having originally created the platform for the recruitment market we saw how it could easily be used for hospitality businesses to counter the current pressing issue of no shows, as well as offering them the ability to send discount codes, vouchers or promote advance bookings for special events – all helping to drive business at this difficult time. Indeed, with the industry having received such a body-blow from lockdown closures we wanted to help out by offering a free trial so operators can use it with no commitment to see how it can work for their business.”
Andy Judge of The Old Thatched Inn and The Crown who has been using it for his Buckinghamshire based pub restaurants urged other restaurateurs to give it a try: “Since using One Call to All not only have I significantly reduced my no show rate saving hundreds in lost takings, but I’ve also had some really great feedback from customers on how nice it is to have a personal, tailored message. The money it has saved me has more than paid for the service and I would encourage other hospitality professionals to see how it can help their business.”
To find out more and claim your FREE trial click here
*Toluna Online Consumer Research July 2020 (sample 300)
One Call to All is a leading British telecoms innovator with international reach. One Call to All focuses on delivering solutions that connect businesses to their consumers predominantly in Hospitality, Recruitment and Sales