Page 5

Stir it up magazine May 2014

CUSTOMER PROFILE Photo: ©www.audah.com “...a lot of school mums and offi ce workers want to pick up some bread or cakes on their way home.” to earn a good crust When Tim Knight and his partner Sarah were both made redundant from their jobs as civil servants at the same time, they decided to embark on a totally different career path. MAY 2014 05 “It’s a very typical bakery and we sell everything, but we do try to mix it up as much as possible to give our customers something a bit different...” Use yo ur loaoaf When redunda >> After toying with the idea of buying a pub, the entrepreneurial duo spotted a bakery in Torquay up for sale – and realised that was how they wanted to earn their crust! Says Tim, who is a trained chef: “We both had stuffy, manual office jobs so, when were made redundant, we wanted a complete change. At fifirst we were planning to buy a pub but I’d had my eye on a local bakery for quite a while. It turns out my father-in-law and I had both been looking at the same bakery for about two months and seen its potential but neither of us said anything.” Their offer on the Crusty Loaf Bakery was accepted and Sarah and Timtook it over in April last year. “It’s a very typical bakery and we sell everything you’d expect but we do try to mix it up as much as possible to give our customers something a bit different,” continued Tim. “We get very creative with our sandwich mix combinations, especially during British Sandwich Week, which takes place this month.” Country Range ham, turkey, mayonnaise and baguettes feature heavily on the menu and Tim is also a fan of the Country Range Ingredients range, especially the Chocolate Drops. “We make American-style double chocolate and nutella cookies with them,” he says. “They’re so easy to use, they melt nicely and have a really good consistency and taste – and they’re a great price.” Buying a bakery was an interesting choice for former pastry chef Tim, who admits he’s not a natural early riser. “I often have to get up at 4am,” he says. “I’mnot amorning person but you do get used to it. I certainly missmy lie-ins! “I’mso glad we took the plunge. It has been a lot of hard work and there are days when I don’t want to get out of bed but it’s defi nitely party in December which raised an amazing £700 for four local charities – as well as seeing the bakery’s profifi ts quadruple that day. They also offer a home delivery service for elderly and infi rm customers. Further expansion plans have been put on hold for now after Tim, aged 33, recently suffered a heart attack following an infection in his heart muscles. He’s well on the road to recovery, thanks to the love and support of Sarah. “We get on really well,” he adds. “I’m very lucky to have her and working together is great. Every couple has the occasional argument but we bickermore over the housework than fi y the vocation forme – I’m not going to change. I love beingmy own boss – you can choose your own hours and you don’t have to answer to anyone. It’s rewarding to be able to make all the decisions.” One such decision was to open until 5pm, unlike many bakeries which close mid-afternoon. “We get a lot of customers in late afternoon,” explains Tim, “a lot of school mums and offi ce workers want to pick up some bread or cakes on their way home.” Tim and Sarah were very keen to give something back to the local community and they organised a street we bicker more over the housework we do over the business!” “It has been a lot of hard work... but it’s defi nitely the vocation for me...” PhotPhoPhoh o: ©www. w auda o.co h.co.c.cc m Photo: ©www.audah.com


Stir it up magazine May 2014
To see the actual publication please follow the link above