Fast, Convenient and Ready to Cook

Frozen, pre-portioned and oven-ready, Snap Fries offer a simple, labour-saving solution that can be cooked in as little as 90 seconds, making them ideal for operators with limited kitchen space. Originally created for the airline sector and already listed with KLM, the product combines operational ease with the premium appeal of skin-on fries in a convenient single-serve format.

As snacking occasions continue to grow, Snap Fries provide operators with a practical way to expand menus, serve one of the UK’s most popular foods, and unlock new revenue opportunities across multiple dayparts and channels.

Find out more

Find more news and recipe inspiration from Lamb Weston as well as other foodservice brands.

The post Snap Fries Deliver Convenience, Speed and Profit Potential appeared first on Stir it up Magazine.

Made from British potatoes and gluten free, the chips cater to growing demand for premium, locally sourced ingredients. Their larger size and distinctive look also allow operators to enhance plate value and potentially command higher pricing.

Saving Time, Sustaining Quality

Already proven on a leading UK steakhouse menu, the triple-cooked format ensures faster cooking times, helping kitchens save time without compromising quality. Combining convenience with a premium finish, these chips offer chefs a practical way to deliver “handmade without the hassle” while meeting customer expectations for elevated dining experiences.

Find out more

Find more news and recipe inspiration from Lamb Weston as well as other foodservice brands.

The post Lamb Weston’s Triple Cooked Chips Earn Craft Guild Approval appeared first on Stir it up Magazine.

The Innovation Challenge

The Innovation Challenge, showcasing the most innovative products launched in the previous 12 months, features companies that have been shortlisted by voting visitors to the show.  On day two, those companies make a live pitch to judges, who this year included:

• Karen Bosher of the Livelyhood Pub Company
• Alex Large from Brother Marcus
• Jane Treasure, former director of food at Pizza Express
• Lucy Barker of the Stonegate Group
• Peter Woods from Hawksmoor
• Penelope Bruce from Greene King,
• Chris Stagg of the Peach Pub Co.  

Of Frenzy Fries, the judges said they loved the name, and “Innovating with food as an experience – will be a big hit!”

Ash Liles, Trade Marketing Manager, Lamb Weston, said;

“This is a triumph for the team involved in the launch of Frenzy Fries as they were designed to offer a memorable food experience, have standout in the market and help operators create a point of difference.  Winning a Gold award, and hearing the judges’ comments means we have achieved our goal.”

Grab your Free Sample!

Find out more information on how you can get your free sample of the Frenzy Fries from the Lamb Weston website.

Inspiration, Innovation & Insight from Leading Foodservice Brands

Discover more about your favourite foodservice brands. Indulge in delicious recipes, unlock expert tips, explore the latest product innovations, and get insights directly from the brands themselves.

The post Lamb Weston Scoops Gold at the National Restaurant Pub & Bar Show Innovation Challenge appeared first on Stir it up Magazine.

Lamb Weston has announced the launch of its latest innovation, Frenzy Fries, to boldly reimagine the classic fry and help operators stand out in a crowded UK market.

The unique, 3-sided, skin-on fries was developed to help operators create a point of difference, and satisfy the growing demand for sensory dining experiences and sustainably-minded, quality ingredients.

Exclusively for the OOH channel, Frenzy Fries are designed to appeal to diners that want memorable food experiences; in a Lamb Weston study, three out of four consumers said they would choose Frenzy Fries if it is available on a restaurant’s menu!

What do Frenzy Fries want to achieve?

Eating out is being affected by an economic squeeze across all foodservice sectors and buying frequency, particularly in restaurants, has decreased by 2% in the past year. Lamb Weston created Frenzy Fries to offer a super-sensory dining experience for the consumer with a ‘perfectly imperfect’ shape for that hand-crafted feel, and an extra crispy texture.  For the operator, they are available in a variety of cut sizes and give a 20 minute hold time

Ash Liles, UK Trade Marketeer, comments:

Ash Liles, says; “Foodservice operators these days work hard to wow their guests with new and memorable dishes that offer a sensory experience, as well as amazing flavours.  Our industry-leading fries have been creating world-famous potato solutions in quality, taste and heat-holding capabilities for over 25 years, now Frenzy Fries will elevate that fry experience even further!”

Frenzy Fries are not only innovative, but they will offer the operator stand-out against their competitors, variety on menu, on-trend potato options, and with the impressive 20 minute hold time with no loss of crispness, less waste.

If you wish to take part in the ‘Frenzy Fries’ campaign, just use the QR code to request your FREE sample.

Inspiration, Innovation & Insight from Leading Foodservice Brands

Discover more about your favourite foodservice brands. Indulge in delicious recipes, unlock expert tips, explore the latest product innovations, and get insights directly from the brands themselves.

The post Lamb Weston Launch Frenzy fries appeared first on Stir it up Magazine.