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Stir it up magazine AUGUST 2017

AUGUST 2017 15 HOSPITALITY Raising the ‘steaks’ in Britain’s pubs Grilled steak has been unveiled as Britain’s favourite pub dish. According to new research by Mintel, sales of pub meals grew by an estimated 14% between 2012 and 2016 to reach £7.4billion. In the same time period, sales of alcoholic drinks grew by 6%, while soft drink sales rose by 7%. The poll also revealed that pub goers are increasingly there for the food – 89% in fact. And it seems that many pub-goers aren’t afraid to splash the cash on pub fayre. Over three in five (63%) are prepared to pay over £10 for dinner at a pub (excluding drinks), with 18% happy to spend between £15-£19.99, 10% comfortable paying between £20-24.99 and 8% prepared to splash out over £25. Looking to the future, over two thirds (69%) would be interested in seeing pub or bar dishes which are made with premium ingredients. Trish Caddy, foodservice analyst at Mintel, said: “When it comes to food, it is not just about venues using premium ingredients, but also creating standout menu options that customers have come to expect, such as build-your-own dishes, set menus and a wider range of healthy options. “Value-for money gastropubs are currently fuelling the pub sector, but looking to the future there is a growing appetite among pub-goers for more premium offerings.” The UK’s favourite pub dish: 1. Steak tops the menu with one in five Brits choosing it as their favourite pub dish 2. Roast dinners (19%) 3. Burgers (15%) 4. Fish and chips (14%) 5. Pies (5%) Sales of pub meals grew by an estimated 14% between 2012 and 2016 to reach £7.4billion “No gloom at the inn” Brits will fork out more for quality meats A combination of a low pound, the Brexit vote and the triggering of Article 50 has delivered a surge in bookings at Britain’s world-famous bed and breakfasts. Analysis of booking data from more than 5,000 bed and breakfasts carried out by eviivo, an online booking specialist for independent hotels and B&Bs, indicates that forward bookings are up 19.2% year on year compared with the same pre-Brexit-vote period. Thomas Messett, CMO of eviivo, said: “There is no gloom at the Inn. Our B&B customers are seeing two benefits from a lower pound. First, more bookings from UK consumers concerned about their reduced spending power abroad. Second, an increase in bookings from international customers, keen to take the opportunity to enjoy a British break at a favourable exchange rate.” Meat-eating Brits have a taste for quality and are prepared to put their money where their mouth is when it comes to eating meat dishes in restaurants, says a new survey. Danish Crown claims more than two thirds of people are prepared to fork out more for a dish out-of-home if it uses meats that are high in quality and fully traceable in origin. Allan Hansen, foodservice director, Danish Crown UK, said: “Demand for new and more premium meat dishes in the UK has been given a real boost thanks to Britain’s love of gastro-dining and food trends, like barbecue and street-food, which have catapulted meats like pulled pork and aged steaks onto menus.”


Stir it up magazine AUGUST 2017
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